AI Insights · Timothy · January 2022
Top 5 Personal Finance Budgeting and Planning Apps on iOS in South Africa Q4 2021
In Q4 2021, the top five personal finance apps on iOS in South Africa showed varied performance in downloads, revenue, and active users, with noteworthy trends observed across the board.
In the closing quarter of 2021, the top five personal finance budgeting and planning applications on iOS in South Africa demonstrated diverse performance metrics. Here’s a detailed look at their weekly downloads, revenue, and active user trends.
22seven: Budget, track & save had a fluctuating yet consistent download pattern, peaking at around 1.1K in the final week of December. Weekly revenue hovered between $10 and $14, with a noticeable dip to $6 by the end of the quarter.
Splitwise saw a steady increase in weekly revenue, peaking at $76 in the first week of November. Downloads reached a high of 371 in the final week of December, while active users grew from 715 at the start of the quarter to 961 by the end.
Goodbudget Budget Planner experienced a significant spike in revenue, hitting $91 in the last week of December. Downloads showed a gradual increase, peaking at 127 in the same week. Active users varied slightly, ending the quarter at 325.
My360 powered by Standard Bank maintained a steady download rate with minor fluctuations, reaching a peak of 104 in late October. However, no revenue data was recorded for this app during the quarter.
Money Manager : Budget Planner had a steady increase in active users, reaching 1.2K by the end of December. Downloads followed a similar upward trend, peaking at 119 in the final week.
These insights reveal the dynamic landscape of personal finance apps in South Africa, with varying degrees of user engagement and monetization success. For more detailed insights, visit Sensor Tower.
